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Select an
organization with which you are familiar that conducts
both domestic and global marketing.
Write a
1,050- to 1,400-word paper in which you identify the
environmental factors that affect global and domestic
marketing
decisions. Address the following as they relate to the
organization’s marketing decisions:
Analyze the influence of global economic interdependence
and the effect of trade practices and agreements.
Examine the importance of demographics and physical
infrastructure.
Analyze the influence of cultural differences.
Examine the importance of social responsibility and
ethics
versus legal obligations.
Analyze the effect of political systems and the influence
of
international relations.
Analyze the influence of the Foreign Corrupt Practices
Act of
1977, as well as the influence of local, national, and
international legislation.
Explain the effect of technology.
Format your
paper consistent with APA guidelines.
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